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SPHERE PR & Marketing Plan - Pilot PROPERTY SHOWS 2 Property Shows back-to-back (Dubai and Abu Dhabi) to be conducted within a 3 month period, to include the following activities: - Organizing all aspects of event logistics including venue selection and booking, liaising with hotel/venue, catering and accommodation, branding for event. - Advertising: 4 ads to be placed in most widely read local daily newspaper – 1 week in advance, 2 days in advance and 1 each show day. Advertising - 1 advert in relevant bi-monthly Gulf wide publications eg property and investment titles. Low Key Events – below the line activity Presence in shopping malls distributing flyers (1 day) to passers-by. Media Relations Regular drumbeat of activity including the following: - 1 press release. - Industry/competitor analysis. The Sphere Management fee for The Pilot Program is fixed at €3,500. All 3rd party expenses including the cost of ads, material, venue hire, couriers etc are additional to this fee. www.sphereme.com contact@sphereme.com Tel: + 971 4 355 8246 |
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